EMPOWERED
INGENUITY
ENDLESS
POSSIBILITY
Ever wondered what’s ‘in the Aether’?
Aether is digital sanctum designed to transform how organisations solve problems. A limitless space where intelligent coaching unlocks human ingenuity – because 72% of organisations still suppress their greatest resource: collective imagination
“I have no time to think – I spend most of my time firefighting on random BAU actions.”
If this sounds familiar, you’re not alone.
THE PROBLEM
WE’RE SOLVING
Every mind holds untapped brilliance – sparks of insight that could transform organisations, solutions that could reshape industries, inventive thinking that could change the world.
Yet too often, these precious thoughts vanish in the chaos of constant productivity, silenced by hierarchical barriers, lost between inspiration and action.
THE STARK REALITY
O 72% of organisations maintain rigid hierarchies that suppress bottom-up innovation
O Only 10-20% of UK businesses genuinely empower problem-solving beyond defined roles
O 40-50% severely limit employee capabilities, stifling innovation at all levels
THE HUMAN TOLL
O Only 10% of UK workers feel engaged – brilliant minds silenced, diverse perspectives unheard
O 35-40% report low autonomy and voice, suffocating ideas before they breathe
O Learned helplessness develops as employees stop identifying problems altogether
THE CONSEQUENCES
O UK productivity gap of 15-20% below G7 average – billions lost annually
O 35% employee turnover, 23% planning to quit – knowledge haemorrhaging daily
O High-involvement businesses outperform by 18%, yet only 25% of transformations succeed
insights
sources
WHAT LEADERS ARE TELLING US
WHAT WE’RE
BUILDING
We’re architecting a new dimension of organisational intelligence. Aether is more than a platform – it’s a transformative ecosystem designed to liberate your organisation’s most powerful resource: collective imagination.
OUR COMPREHENSIVE APPROACH
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From challenge to breakthrough, seamlessly:
– Impact assessment frameworks
– Implementation planning that bridges insight to action
– Stakeholder narrative development
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Navigate complex challenges with purpose:
– Personalised problem-framing that cuts through noise
– Creative ideation techniques that unlock lateral thinking
– Contextual knowledge integration when you need it
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Breaking down barriers, bridging perspectives:
– Anonymous and identified contribution modes
– Cross-functional team formation that transcends silos
– Selective sharing controls – your ideas, your terms
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A calm, safe space for revolutionary thinking:
– Judgment-free ideation environment
– Deep focus and creative flow, engineered
– Mental renewal techniques for enhanced strategic thinking
FOSTERING
MINDFUL
PROSPERITY
We exist for those who understand that breakthrough thinking requires both space and structure.
FOR EMPOWERED ENTERPRISE
Businesses that seek sustainable competitive advantage through collective intelligence and view problems as innovation opportunities.
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O Accelerated innovation – structured pathways reduce time from problem identification to solution implementation
O Enhanced decision quality – guided critical thinking produces more robust, pre-validated solutions
O Cross-functional collaboration – breaking down organisational silos to harness collective intelligence
O Competitive advantage – continuous inventive culture that attracts top talent and drives market differentiation
FOR ENTERPRISING THINKERS
Professionals who know their best insights emerge in calm reflection, where their minds can breathe and weave connections.
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O Psychological safety – freedom to contribute bold ideas without judgment, with optional anonymity
O Cognitive support – guided processes that reduce mental load for complex challenges
O Recognition opportunity – contribution tracking that validates individual impact on organisational challenges
O Mindful approach – calm, focused environment engineered for deep thinking and creative breakthrough
THE AETHER STORY
CLAIRE BOWERS – CEO and SHARON ZIMMERLI – CXO
WHY WE’RE BUILDING AETHER
In a business landscape fixated on measurable outputs and immediate results, Claire and Sharon found themselves repeatedly asking: “What if we could transform how organisations think?”
Claire, with her natural ability to cultivate diverse perspectives, spent two decades championing psychological safety across global brands. “I’ve watched countless breakthrough ideas suffocate under the weight of outdated hierarchies and fear-based cultures.”
Sharon, a reflective problem-solver with a designer’s eye for elegant solutions, brings complementary insight. “The focus on ‘doing’ rather than ‘thinking’ impacts both wellbeing and results. The best solutions emerge when people have space to consider challenges from multiple angles.”
A SHARED VISION
Their partnership, forged eight years ago, uncovered a shared philosophy: Where Claire thrives on bringing people together across disciplines, Sharon excels at creating conditions for deep, transformative thinking. Both value the human element above all else.
The concept for Aether crystallised in 2025. “We were discussing how creative workplace cultures were fundamentally broken,” Claire recalls. “Constant pressure to produce without time for reflection was creating not just suboptimal solutions, but genuine human suffering.”
A crucial realisation emerged: The world didn’t need more frameworks or productivity tools. It needed a completely reimagined approach to organisational thinking – one that valued the ‘how’ as much as the ‘what.’
“By creating a digital sanctuary that combines coaching with creativity, we could offer something fundamentally different: a protected space where reflection becomes a competitive advantage.”
They’ve since validated their approach through extensive conversations with leaders across industries, confirming a core insight: organisations are hungering for a new model of collaborative problem-solving that enhances both business outcomes and human wellbeing.
Sharon’s closing thought:
“Aether isn’t just another digital tool. It’s the culmination of decades of leadership experience and a deep understanding of what makes organisations truly thrive: empowered people working together in an environment designed for both psychological safety and breakthrough thinking.”
SHAPE AETHER
WITH US
Building something different takes time. Building something right takes partnership. Be part of influencing a new category of transformational enterprise software – where you can fundamentally reshape how organisations think.
JOIN THE LOOP
Be first to experience new demos, get behind-the-scenes updates, and see Aether evolve from concept to reality. Join ambitious enterprising minds receiving thought leadership, platform insights and opportunities to shape our journey.
BECOME A BETA TESTER
Go deeper. Interact with our experiences as we build them, test new features before anyone else and give us the candid feedback that will shape Aether’s future. Your insights don’t just inform our roadmap – they become it.